Laser printing is an electrostatic digital printing process.It produces high-quality text and graphics (and moderate-quality photographs) by repeatedly passing a laser beam back and forth over a negatively charged cylinder called a "drum" to define a differentially charged image.1 The drum then selectively collects electrically charged powdered ink (toner), and transfers the image to paper, which is then heated in order to permanently fuse the text, imagery, or both.
As with digital photocopiers, laser printers employ a xerographic printing process.However, laser printing differs from analog photocopiers in that the image is produced by the direct scanning of the medium across the printer's photoreceptor.
Along with new and efficient printing machines, labels can be ordered even at very low costs without worrying about the exorbitant rate.
Of course, large outlays are still cheaper, but this difference is not as big as a few years ago. The potential market for low-cost prints is small, local companies producing small quantities of goods.
Recently also a lot of home brewers begin to label their own beers, of course not for trade, but for example for contests.